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Press Release – Dime-A-Dog Promotion at Fifth Third Ballpark

July 9, 2010

From a West Michigan Whitecaps press release…

Whitecaps Break the Bank With Dime-A-Dog Promotion

COMSTOCK PARK, MI — The West Michigan Whitecaps have yet another trick up their sleeves. In the era of the world-famous Fifth Third Burger, along with its 4,889 calories and 300 grams of fat, the marketing team has countered the heft of the giant burger with an item at the opposite end of the spectrum, a featherweight item…at least on the wallet. For a special one-day-only event, on Monday, July 12, the Whitecaps will be selling regular hot dogs for just ten cents. That’s a full $2.65 off the regular price.

Dubbed “Dime-A-Dog,” this first-time promotion is slated for Monday’s 7 p.m. game against the Lake County Captains. Every regular hot dog on Monday will cost just $0.10 which means fans who want to emulate Babe Ruth and eat a dozen dogs will shell out just $1.20 (not including the eight soft drinks).

Why? Is the fact that July is National Hot Dog Month a good enough reason?

“Why not?” says Whitecaps President Scott Lane. “It’s a great way to celebrate National Hot Dog Month while at the same time providing our fans, who have endured a few pretty hot days in July here at the ballpark, with an unheard of price for dogs. I’m excited about this promotion; we’re always looking for fun new promotions, and this Dime-A-Dog special is going to be very popular with the fans on Monday. I’ll bet not a single fan will leave the ballpark with an empty belly.”

The Whitecaps return home on Saturday, July 10 for a 7 p.m. game against Lake County that will include post-game fireworks. Game 2 of the series is on Sunday, July 11 at 1 p.m., and the rubber match is on Monday at 7 p.m. The Whitcaps will then go on the road for an extended road trip before returning home on Wednesday, July 21.

Tickets for all remaining home games are on sale now and can be purchased by visiting whitecapsbaseball.com, by calling the Whitecaps front office at 616-784-4131, or in person at the Whitecaps box office (open 10 a.m. to 6 p.m. Monday through Friday and 10 a.m. to 2 p.m. Saturdays (as well as during games). Ticket prices are $13.00 for premium box seats, $11.00 for box seats, $9.50 for reserved seats including the Alpine Collision Center Family Section, and $5.00 for McCain Foods Lawn seating. Children 2 and under are free. Gates for most games open one hour before gametime; gates for Friday games open one hour and 15 minutes before gametime.

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